Despite the familiar melody, Pink Venom is still warmly received by the audience, signaling that the BLACKPINK fever is about to make a strong comeback this year.

For BLACKPINK, &quot; Pink Venom &quot; is the song that marks the group&#39;s comeback after a two-year hiatus since creating a &quot;seismic&quot; with their debut album The Album (2020) - which sold out nearly 3 million copies worldwide. Therefore, the song quickly attracted the attention of the audience as soon as it was released. Currently, the MV has reached more than 80 million views in less than 24 hours, proving that the appeal of the Kpop group has not decreased. This is also the product of anticipation of the group&#39;s second studio album, titled Born Pink , which will be released in September this year. At the project launch press conference, Jennie assigned the quartet to summarize the new era of the group in one word: &quot;Confidence&quot;.

BLACKPINK&#39;s &quot;venom&quot;

BLACKPINK&#39;s confidence is reflected in the title of the song, which is a combination of the group&#39;s trademark &quot;Pink&quot;, with the word &quot;Venom&quot; reminiscent of the famous Marvel movie of the same name. As the name suggests, the song compares BLACKPINK&#39;s music as a &quot;poison&quot; that easily sticks to the listener&#39;s mind, but the antidote is not easy to find. According to Jennie, because the album&#39;s name is Born Pink , the group wanted to convey as much identity to the song as possible. The two images &quot;Pink&quot; (Pink) and &quot;Venom&quot; (venom) themselves seem to be opposites, but they are the most accurate thing about the group: a lovely &quot;poison&quot;. From the first second, Pink Venom attacks the listener with the sound of a broken string. Interspersed is the raft that repeatedly calls out “BLACKPINK” as if the pious lambs are boasting the goddess&#39;s name.

Contrary to the familiar vibrant style, Pink Venom has a softer and softer tone. The mix impresses listeners with the production in the style of minimalism. The crew uses more rustic sounds, typically Korean traditional instruments like the gayageum, which resembles a zither but has 12 strings. Of course, the hip-hop beat is something that cannot be ruled out in BLACKPINK music. The song structure is still as familiar as the previous series: Ddu-du Ddu-Du , Kill this Love or How You Like That. As usual, the quartet - Jisoo, Jennie, Rosé and Lisa - took turns singing and then harmonizing at the chorus. The content narrates the girls&#39; words to their ex-lovers. The lyrics are retaliatory with passages like: &quot;you can&#39;t take even a dollar from me&quot;, or bold feminism like &quot;I don&#39;t care when I&#39;m on a private jet in the sky&quot;. Composing also has many familiar lines such as &quot;Look what you made us do&quot; recalling the famous song of Taylor Swift, or &quot;Talk that talk&quot; is the name of Rihanna&#39;s album.

In previous songs, BLACKPINK often knows how to create a highlight even for a few seconds. It could be the catchphrase &quot;BLACKPINK in your area&quot; (BLACKPINK has come to you) in How you like that , or the meaningless but catchy song &quot;Rapapapam&quot; in Kill this Love . Pink Venom tries to get out of that rut with a simple structure with alternating chorus-chorus. Only at the end of the song did the group really surprise with the song &quot;Brra-ta-ta-ta&quot;, which is also the time when the quartet together &quot;let loose&quot;, constantly showing off hot dance moves.

Impressive, eye-catching images

Not only the music is catchy, but the MV Pink Venom is also full of BLACKPINK with beautiful and eye-catching images. According to YG Entertainment, this is one of the most expensive MVs that the company has ever made for an artist.

The quality of the MV will definitely make those who love BLACKPINK will not be disappointed. From vivid colors, impressive fashion to beautiful camera angles, showing off the singer&#39;s physique. Each vocalist is arranged to have a shining ground: Jennie is impressed with the red outfit at the beginning of the MV, Lisa &quot;makes up&quot; with a gangster style. Rose chose a simple nude outfit while Jisoo preferred traditional hanbok. Most of the scenes are set up in the studio. In some segments, the light sets a dark tone, creating a feeling of antiquity, mixed with mystery. On the contrary, the vibrant colors are interwoven to create a sense of contrast for the viewer. The crew installs East-West cultural elements such as masked people, the image of a paradise garden, along with many modern details such as trucks, designer boots and electric guitars. Towards the end of the MV, the scenes are a bit sci-fi. All create a diverse, colorful product that is true to BLACKPINK. After the success of The Album , BLACKPINK is now one of the most popular K-pop artists globally. They won many advertising contracts, became the representatives of high-end brands, and also featured in a series of projects by big artists such as Lady Gaga (Sour Candy), Selena Gomez (Ice Cream), Cardi B (Bet You Wanna)… This time, BLACKPINK doesn&#39;t need any stars to still shine. However, when it was released, Pink Venom received mixed reviews from the audience. Besides the loyal fans who still support their idols wholeheartedly, there are many reviews that the song is easy to guess, BLACKPINK is repeating itself and not creating much of its own identity. Ignoring praise and criticism, the appearance of Pink Venom further proves that BLACKPINK&#39;s charm is undeniable. The song is really successful when making listeners curious about the upcoming Born Pink album , wondering what the beautiful girls will continue to use to defeat the audience.

"Pink Venom" – BLACKPINK's long-awaited comeback

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