At Milan Fashion Week Jordan Bowen and Luca Marchetto present the men&#39;s collection, and for the first time also the women&#39;s, spring summer 2024 by Jordanluca.

With the consolidated vision of menswear, it is time for the <a href="https://www.lofficielibiza.com/music/interview-jordanluca-designers-jordan-bowen-luca-marchetto-fashion-shows" target="_blank" rel="noopener">Jordanluca</a> brand to dedicate an entire part of the collection to women as well. The starting point for the spring summer 2024 collection is <a href="https://www.lofficielibiza.com/beauty/red-lips-bold-statement-why-everyone-needs-a-red-lipstick" target="_blank" rel="noopener">lipstick</a> as a thermometer of economic and social changes. It has been studied that in times of difficulty people buy lipstick. And from the expression "lipstick index" of the cosmetics magnate Leonard Lauder, Jordan Bowen and Luca Marchetto propose a collection in which the colour red is the absolute protagonist. A colour that holds connotations, symbols and values ​​in relation as well as in opposition - in fact it is the colour of passion, blood, love, death but also of ephemeral or lasting, tender or cannibal sexuality - and Jordanluca is placed in these multiple interpretations.
The silhouette of the men's and women's spring summer 2024 collection is structured with kilts, single and double-breasted blazers, bubble tops, <a href="https://www.lofficielibiza.com/hommes/mens-fashion-shirts-trend-spring-summer-2023-runways" target="_blank" rel="noopener">shirts</a> with deep or turned-down collars with side openings, ultra-feminine dresses in fluid vinyl and knitwear waistcoats. All customized with very thin<a href="https://www.lofficielibiza.com/fashion/bridal-lingerie-sets-to-shop-wedding" target="_blank" rel="noopener"> lingerie</a> that joins the garments, harnesses, herringbone laces and elongated studs positioned everywhere. A cast of personalities parading with a heavy and emaciated attitude, one of them the rapper and performer Tommy Cash. 
Scroll down to discover all the looks from Jordanluca's runway

Jordanluca: from the lipstick index, to the spring summer 2024 fashion show

Jordanluca: from the lipstick index, to the spring summer 2024 fashion show

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