Meet Teveris NITRO, a sneaker inspired by the 2000s, improved with new technology and super-soft NITRO cushioning, now on the feet of the famous Kpop group IVE - 6 new PUMA brand ambassador girls. Asia Pacific region.

Recently, <a href="https://www.lofficielibiza.com/hommes/how-to-do-sport-while-staying-ultra-style" target="_blank" rel="noopener">sports fashion</a> brand PUMA officially launched the Teveris NITRO shoe collection in collaboration with the Brand Ambassador in the APAC region - music group IVE. This first combined campaign between PUMA and IVE promises to stir up not only <a href="https://www.lofficielibiza.com/music/k-pop-stars-mark-tuan-mai-davika-deliver-beautiful-love-song-everyone-else-fades" target="_blank" rel="noopener">KPOP</a> fans but also fashionistas around the world.
In this campaign, IVE appears shining on a holographic pastel backdrop, a dreamy yet classic feature of Y2K style. Along with the Teveris NITRO shoe line that carries the "breath" of the 2000s, PUMA goes back in time but still perfectly affirms the future of fashion, expressing the true spirit of the campaign.

Dynamic, timeless designs are transformed with a <a href="https://www.lofficielibiza.com/beauty/autumn-hints" target="_blank" rel="noopener">minimalist style</a>, highlighted by details such as bold pockets and small logos. With a never-out-of-fashion colour scheme, the collection allows you to freely mix and match to create elegant outfits that reflect your personal fashion. Whether you want to wear comfortable, simple outfits or when dressing for a special occasion, these items can be easily met.
Collection Teveris NITRO officially opens for sale at all genuine PUMA stores nationwide from September 18, 2023. In particular, with every invoice in the Teveris NITRO collection represented by IVE, customers will immediately receive a set of 6 signed photocards in limited quantity. Each photocard set will include selfies and signatures of all 6 members.

Kpop girl group IVE and PUMA combine to "promote" the Y2K trend

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