Miuccia Prada presents the new Arcadie bag and the Wander with a new campaign shot by Steven Meisel and inspired by the life and spirit of American artist Margaret Keane.

&laquo;Between reality and surreality&raquo; but always referring to the aesthetic universe of the Miu Miu Girls. Miuccia Prada unveils a new campaign that celebrates the sophisticated matelass&eacute; of <a href="https://www.lofficielibiza.com/hommes/mens-shorts-shorts-spring-summer-2023-to-buy" target="_blank" rel="noopener">Miu Miu</a> bags, especially the already well-known Wander bag and the new entry Arcadie. Spearheading the campaign is supermodel <a href="https://www.lofficielibiza.com/culture/de-gigi-hadid-a-bruna-marquezine-the-real-name-of-celebrities" target="_blank" rel="noopener">Gigi Hadid </a>shot and shot by Steven Meisel with signature styling by Lotta Volkova and creative direction by Edward Quarmby.
This time the inspiration comes from the life and spirit of the American artist Margaret Keane, who has been able to create an intimate and feminine aesthetic language in line with the Miu Miu essence. Likewise, Keane's indomitable character, his freedom, his history, form affinities with the unmistakable attitude of the Miu Miu woman, from the gestures, moods and emotions that Gigi Hadid personifies in the campaign.

In the Arcadie and Wander bag campaign, idealized environments are recreated with structured and real brushstrokes and accompany the ripples of Miu Miu's matelass&eacute;. In a series of portraits, purged of any kind of ostentatious formalism - which are intimate and direct - Gigi Hadid invites us to take part in this imaginary between the real and the metaphysical. Because, as Miuccia Prada teaches, the everyday can be exceptional and the ordinary can become extraordinary. With a Miu Miu <a href="https://www.lofficielibiza.com/fashion/telfar-bags-brand-history-how-prices-work" target="_blank" rel="noopener">bag</a>, even more.

TEAM CREDITS Photo and Film STEVEN MEISEL Talent GIGI HADID Creative Direction EDWARD QUARMBY Stylist Lotta Volkova

Gigi Hadid interprets the new Miu Miu campaign with the Arcadie and Wander bags

Tags

Related Articles

Fashion

FKA Twigs Closes Miu Miu's Spring/Summer 2023 Show

Fashion

The Summer Bag You Should Own Based on Your Zodiac Sign

Food

From Viral Vodka Pasta to Comfort Monkey Bread, These Are Gigi Hadid's Favorite Recipes

Recommended posts for you

Portraits

Ella Rose Richards on Being the Face of Piaget

Fashion

2024 Q1 global hot search fashion items, 3 Miu Miu items are on the list!

Food

Chef Massimo Bottura talks about the book “Slow Food Fast Cars”

Design

Every piece of Hermès homeware is a work of art that transcends time.

Ibiza

Activate The Taurus New Moon To Get Exactly What You Want

Beauty

Beautiful hands: Cracked nails are a thing of the past

Fashion

Instantly Brighten up your Look! The Chanel Eyewear you Need to Buy this Summer

Fashion

Meet the colourful new Coach collection with its ambassador Lee Youngji