Boho blondes, sunny browns and vibrant reds: three colours, three styles, one elegance.

As summer 2025 promises to be a time of light and individual expression, Amadeu Marins, an exceptional <a href="https://www.lofficiel.com/beaute/back-to-school-les-3-tendances-colorations-de-la-rentree" target="_blank" rel="noopener">colourist</a> between Rio and Paris, reveals the three major trends that will make <a href="https://www.lofficiel.com/beaute/on-a-trouve-le-soin-revolutionnaire-pour-des-cheveux-sublimes-et-proteges" target="_blank" rel="noopener">hair</a> vibrate this season. True to his sharp eye and his search for authenticity, he offers a refined and intuitive vision of colour, anchored in reality and always in motion.

Boho-chic blondes: a return to childhood and freedom

Inspired by the 70s, this first trend celebrates soft, airy and luminous blondes. "We're looking for hair with a natural texture, with curls, waves and volume," explains Amadeu. These blondes don't shout their presence, they whisper a casual elegance, in shades of honey, gold or oat, "like children's hair". The effect is fluid, without demarcation, with a subtle uniformity from root to tip. To achieve this result, Amadeu favours a gentle approach: "I recommend favouring colouring over bleaching. Super-lighteners, capable of opening up to five tones, are perfect." On fair skin, these blondes embody a healthy sophistication, a sunny beauty that doesn't force anything.

Vibrant browns: controlled warmth

For dark hair and golden or tanned complexions, Amadeu focuses on depth and shine. "Vibrant browns will be the big trend: chocolate, cinnamon, bronze, chestnut... Rich shades, full of highlights and shine." Here again, little bleaching: the focus is on natural intensity, uniform bases, and a subtle play of light. "Natural textures are essential: volume, a little frizz, but above all, lots of shine. This gives an elegant and sunny style, very contemporary." These browns are both sensual and assertive, perfect for those who want a vibrant colour, in harmony with their skin.

Powerful reds: a color that tells a story

Last but not least: the return of solid, bold, and vibrant reds. "These are shades that tell a story&mdash;a story, an attitude, an energy," says Amadeu. Rich in brick, copper, or amber tones, these <a href="https://www.lofficiel.com/beaute/les-cheveux-dans-les-tons-roux-deviennent-le-desir-de-la-saison" target="_blank" rel="noopener">reds</a> pair beautifully with olive, pink, or cool-undertone skin. These aren't faded reds, but full, charismatic colours that capture the light and the eye. "They convey a powerful, youthful, very feminine image full of character."

Color according to Amadeu Marins

<a href="https://www.instagram.com/amadeu.marins/" target="_blank" rel="noopener">Amadeu Marins</a> embodies the elegance of naturalness, a subtle link between the vibrant lines of Rio and the timeless refinement of Paris. Born in the heart of the Brazilian light, he has captured the essence of authentic beauty, nourished by the rhythms of the city and the breath of the ocean. A talented colourist, he was guided early on by a desire for elsewhere&mdash;that of cosmopolitan metropolises, plural cultures, and multiple perspectives. A passionate observer, he captures the nuances of the world to restore their accuracy on hair, always with a desire to reveal without distorting. His career, punctuated by international experiences and artistic exchanges, finds a particular anchor in listening, finesse, and sensitivity. Whether in the <a href="https://www.instagram.com/salaoara/" target="_blank" rel="noopener">Ar&aacute;</a> salon in Rio or at <a href="https://david-mallett.com/" target="_blank" rel="noopener">David Mallett</a> in Paris, Amadeu weaves a unique bond between each woman and her reflection, offering a colour that doesn't follow fashion, but reveals the soul.
For Amadeu Marins, colour is never just an effect: it's a conversation between the person and their image, between the spirit of the times and what transcends it. And this summer, that conversation will be tinged with soft blonde, vibrant brown, or flamboyant red&mdash;always with elegance, precision, and personality.

Top 3 Hair Colour Trends for Summer 2025

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